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Engaged cosmetics


Founding the SMART CHOICE to champion a more positive fashion future, L’Exception features the latest pioneers in the sustainable movement this month – clean cosmetics. Championing all-natural, non-chemical beauty products with a slow fashion philosophy, we discover the brands and names to know, now.

More and more of us are looking at the labels on our favourite beauty products, whether that’s for organic ingredients or cruelty-free certification. This means avoiding certain balms, oils, serums, masks and exfoliates – but is it possible to really go green? We’ve taken a look at the natural remedies to traditional cosmetics, investigating home-made and off the shelf alternatives that are sure to shake up your morning routine!
We say YES to the natural cosmetic brands blossoming on the high street – allowing us to make positive changes. But, here, we’ll be showcasing the grassroots brands that are making a big difference thanks to their small-scale and slow business philosophy. The growing demand has even led to a new niche in the cosmetic industry – driving big brands to develop new lines that speak directly to this naturally-minded market.
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Avril Beauté is an ECOCERT & Qualité France certified brand. All products are organic and include a minimum of 95% naturally-derived ingredients. Cruelty-free and up to 70% vegan, Avril Beauté products also come in recycled packaging and focus on reducing waste.
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Evolve is a small British organic beauty brand celebrated for their range of skincare products that are free from parabens, artificial colours, synthetics and come in a selection of fragrances like chocolate, monoi and orange. Their nourishing organic blends are packaged in reusable glass containers to reduce waste – a subject we celebrate in our Paris Zero Waste article. The effectiveness of naturally-derived products is a big subject of debate but Evolve’s award-winning, customer-rated product line speaks for itself.

Their lovingly crafted skincare, uplifting scents, delicious textures & effective results make this British brand one to watch.
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Lesser known but with a growing industry fan base, Lily Lolo is the makeup artists’ go-to thanks to their wide range of non-comedogenic, mineral-based products that don’t clog your pores. Offering vegan alternatives at affordable prices, choose clean cosmetics from the brand’s make-up must-haves.
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With a little bit of time and the right ingredients, making your own cosmetics at home is a great way to save money and create something 100% personalised to your complexion. Kick things off with this home-made hydrating cream that can be scooped into two separate pots for easy storage.


All you need is a bowl, spatula and a clean pot to store your cream.
For 100ml of hydrating cream :
• 70 ml of aloe vera gel
• 3 drops of vitamin E
Essential oils based on your skin type
- For dry skin opt for vegetable-based oils like argan or almond - For sensitive skin opt for jojoba oil - For mature skin opt for apricot or borage oil for improves elasticity
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As part of the SMART CHOICE by L’Exception, discover our range of hard soaps from Ciment Paris – free from packaging and creatively designed. Best known for its monthly beauty boxes, Prescription Lab also offers a range of natural products in recycled packaging.
Using natural cosmetics is part of a wider need to reduce our carbon footprint, notably in toiletry products like cotton buds. Choosing re-useable or compostable options is becoming even easier – with bamboo toothbrushes and reusable face pads more readily available. And, from 2020, plastic cotton buds will be banned altogether.

And as says Prescription Lab,
« Love your skin, reveal yourself ».
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You can encounter our cosmetics SMART CHOICE online.
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