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SAMSOE & SAMSOE - Defining Danish Stylee


A true Nordic brand founded in Copenhagen circa 1993, Samsoe & Samsoe is the brainchild of brothers Klaus and Preben Samsoe. Reflecting Denmark’s iconic casual minimalism, the brand is renowned for its statement prints & innovative fabric choices via seasonal collections that stay true to the style capital they call home.

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ORIGINAL STYLE

Samsoe & Samsoe is a brand defined by its Nordic heritage. Creating a capsule collection of perennial basics for men & women, each season speaks to a restrained utilitarian vision. Focusing on the cut, fabric & finish of each garment, it is this essential twist of timeless meets modern that gives the label its authentic feel. Functional, simple & on-trend, the aim each season is to balance the scales between style and substance – offering unisex and versatile silhouettes that can be worn with a personal, unprescribed sense of sartorialism. Designed to be adapted to suit your personal style, the Samsoe & Samsoe watchword is always ‘refined’ – designing to the pace of the urban consumer. The latest designs reflect a street inspired consensus – offering sharp tailoring, tapered suiting and elongated drapes. Accentuating an enduring aesthetic, natural fabrics like cotton, linen and satin provide a discreet sense of luxury. For SS19, classic pieces are reborn with a contemporary sense of elegance in juxtaposing layers– pairing a viscose camisole with a cotton knit or a longline blouse with chinos and an overshirt, blending textures to embrace predictive runway looks in monochrome. Looking to the past to inspire the future, Samsoe & Samsoe hasn’t forgotten its heritage or high street legacy, either. An enduring surplus style first originated on the streets of Copenhagen lives on in their minimalist, accessible and affordable collections – ensuring Samsoe & Samsoe is an eternal standard bearer for original & fair fashion.

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HYGGE* VIBES!



Invest in Samsoe & Samsoe this season for a look that’s all about starting conversations without standing out. Perfect for the rhythm of modern living, for SS19 the brand showcases a strong selection of urban tailoring – including double-breasted blazers, formal suit pants, chequered jackets, workwear jumpsuits and immaculate trainers, ensuring every occasion is covered. Reflecting spring’s Pantone shades par excellence, Samsoe & Samsoe plays with the subtlety of powder & blush shades – with baby blue and blossom pink in satin, abstract prints on floating maxis and directional stripes with XXL impact. Not forgetting nuances of neon, petrol blue satin dresses and turquoise heels add frenetic energy to the collection.

*Hygge: a quality of cosiness and comfortable conviviality that engenders a feeling of contentment or well-being (regarded as a defining characteristic of Danish culture).

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TRUE VALUES


Today, Scandi-fashion is renowned for its minimal and sustainable values, something that has always been at the heart of the Samsoe & Samsoe brand. Their core vision reflects a passion to consume less & buy better – helping their loyal customers to support sustainable development and influence a wider consumer change. With Nordic countries at the forefront of Slow Fashion, Samsoe & Samsoe is no exception, offering perennial products that last and can translate effortlessly through the seasons. Creating wardrobe essentials, each piece is crafted using an ethical, fair-pay model with a low environmental impact. A baseline for their manufacturing chain, Samsoe & Samsoe has a strict code of conduct that applies to its factories, transport, suppliers and workers and respects in 5 vital criteria: ; Human rights , Labour Law , Corruption , lAnimal Welfare et enfin Environmental impact .

Heavy importance is placed on the sourcing of fabrics & materials to ensure a high-quality fit & finish. Their philosophy? Beautiful clothing you’ll want to wear for a lifetime…

FIND OUT NOW ABOUT THE SPRING SUMMER 19 COLLECTION : MEN & WOMEN

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