L'INCONTOURNABLE ROUGE, TENDANCE 2024



Wearing red can bring a multitude of both aesthetic and psychological benefits. First of all, this vibrant color is often associated with feelings of self-confidence and self-assurance. Wearing red clothes can make you feel bolder and ready to take on the world with determination. What's more, red inevitably attracts attention. As a result, red is flattering on many skin tones and can add a touch of warmth and vitality to any outfit. Whether for a formal or casual occasion, red offers a versatile and captivating option that can instantly transform a look. Finally, wearing red can also elicit positive reactions from others, reinforcing a sense of social connection and general well-being.

How to wear red in 2024?



Long relegated to the background in your closets, red has over the past few months invaded your everyday life. Indeed, this flagship color for Fall-Winter 2023-2024, and even more globally the color of 2024, has been spotted at every fashion week and on every Parisian and New York fashionista in numerous declinations.

How to combine red?


Among all the shades of red, one stands out: cherry red, which can be found on bags, coats, shoes, dresses and many accessories. Adding a touch of color but above all power to your winter looks, red pairs perfectly with gray, brown, beige and camel. For a more classic look, you can combine red and black clothing and accessories. All you have to do is choose the shade of red that suits you best.

If you want to be on trend in 2024, you've got to wear red, but there are many different ways to wear this year's must-have color.

Go for the color block!



For the most daring fashion experts who know how to marry materials and colors to perfection, the total red look is for you! We can imagine a red jumpsuit or a red dress slipped under a red coat, for example. With this look, you'll be sure to be at the cutting edge of fashion in 2024, and attract plenty of attention.
To wear red as a total look, it's best to mix shades in a straightforward way or do a perfect tone-on-tone for a harmonious result.
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Jupe La Française

Pull Bobo Choses

Manteau Parisienne et Alors



The red piece that will twist your winter outfit into spring



If you're not necessarily comfortable with the idea of being dressed head-to-toe in red, you can opt for a strong piece in this hue. So, let yourself be tempted by a pretty red coat that you can pair with a more neutral, casual look, or a red dress or sweater paired with a more sober jacket and shoes.
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Subtle touches of red, accessories



For those for whom red isn't a favorite color but who still want to remain fashionable in all circumstances, you can wear red in small touches thanks to accessories. You'll easily find different accessories to enhance your winter outfits, whether it's shoes, a bag or a scarf, you'll be able to appropriate this color to perfection.
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Intimate red



Because red is also synonymous with seduction and passion, it's THE color of choice to adopt for lingerie, swimwear or even make-up. If you want to make a splash, opt for an intense red lipstick-you can also go for softer shades that will be easier to wear on a daily basis and just as fashionable.
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As we've shown you, there are a multitude of ways to adopt red to your daily looks so, don't hesitate any longer, if you want to be trendy in 2024, go red!