Fall-Winter 2025 Sale on L'Exception

You've all heard of the famous twice-yearly sales period. This is the period when the sales kick off, and endless queues of shoppers form in front of major retailers to buy products at knock-down prices. A key consumer period, the winter and summer sales are a commercial operation enabling retailers to clear their stocks quickly and efficiently. They offer promotions on a wide selection of products, enabling consumers to benefit from often very attractive price reductions, since resale at a loss is authorized during this period. The sales period is accompanied or preceded by advertisements explicitly announcing the reductions that have been or will be applied. We owe this sales period to Simon Mannoury, the founder of the first department store called "Petit Saint-Thomas" in 1830, the forerunner of today's famous Bon Marché. The founder's aim was to sell off the unsold stock of the previous house, in order to renew its collections by replacing it with new products. This shopping and, above all, business-oriented approach enabled the various brands to clear their dormant stock and replace it with a new collection.

The sales period is highly regulated, and the dates of winter and summer sales are very precise, despite a few exceptions. In most French departments and overseas territories, winter sales begin on the second Wednesday of January at 8am, or on the first Wednesday of the month if the second is after January 12. Summer sales start at 8am on the last Wednesday of the month, or on the penultimate Wednesday if the last Wednesday falls after June 28. Each sale period is regulated for a duration originally of six weeks, reduced to four. The 2024 winter sales ran from Wednesday, January 10, 2024 to February 6, 2024. The 2024 summer sales ran from Wednesday June 26, 2024 to Tuesday July 23, 2024. The next sales period, the 2024 winter sales, will start on January 8 at 8 a.m. and last for four weeks until February 4, which marks the end of the winter sales. However, certain exemptions have been made. In Meurthe et Moselle, Meuse, Moselle and Vosges, in order to meet competition from Luxembourg, a derogation has been granted to bring forward the sale date from January 2 to January 29. Overseas sales are also postponed, as the seasons are different. The 2025 winter sales will take place in Saint Pierre et Miquelon from January 22 to February 18, while the 2024 summer sales run from July 17 to August 13. In Saint Martin and Saint Barthélémy, the 2024 winter sales will begin on May 3, 2025 and end on May 30, 2025. Some brands also offer pre-sale private sales to their most loyal customers, as we do.

During this sales period, it is sometimes difficult to be reasoned and to know how to keep your cool in the face of the extraordinary quantity of items on sale with exceptional discounts. We are therefore going to give you some tips to keep your feet on the ground while taking advantage of good deals. Firstly, it is important before starting any shopping session on the first day of the sales, to take inventory of your wardrobe. The sales period will inevitably make you sad, however, if you want to take advantage of low prices while purchasing wisely, it is important to sort through your wardrobe in order to know what you really need. It is essential if you want to get good deals and take full advantage of the sales, to do some scouting. Indeed, if you do some research in advance, you will be able to verify the reality of the prices displayed and the reduction. The seller must explicitly indicate the proposed discount compared to the initial price. So put on your best sneakers and go window shopping before the sales and, if you don't want to leave your home, you can perfectly explore e-commerce, all you have to do is wait for the sales to dress the whole family. Sometimes complicated but essential, decide on a shopping budget for the sales period, so as not to have regrets. If you want to take advantage of sale products while staying warm, you can take advantage of the online sales at L’Exception.

The advantage of online sales, in addition to the bargains offered by brands at reduced prices, is that you benefit from the same return policy during the sales period as during the daily period, which is not necessarily the case in stores. For this and many other reasons, it's worth shopping at L'Exception. Stock up on clothes with the many brands and exclusives on offer at L'Exception. What's more, when you shop at L'Exception, you can enjoy a more relaxed shopping experience, avoiding the crowds at the start of the sales. At L'Exception, you can also benefit from free delivery and returns for orders over €100 in mainland France, as well as 24-hour express delivery by Chronopost. What's more, if you unfortunately change your mind about your order, or realize that you already have this model in your wardrobe, you can return your item within 14 days for a 100% refund. Even during sales periods, our promotions allow you to pay for your order in 2x, 3x or 4x free of charge. You can also earn loyalty points on your discounted products and get vouchers for your next orders. Last but not least, you can be sure of getting the right price. If you find the same product cheaper elsewhere, L'Exception will refund the difference.

The rules governing sales on the Internet are exactly the same as those in stores. The duration of sales and the sales calendar are identical to those in-store, twice a year. During sales, the rules are very precise. Sale prices can only be applied to items that have already been on sale and paid for by the retailer for at least 30 days. It is strictly forbidden to buy products to sell exclusively during the sale period, or to restock. In addition to the sale price, the original price must also be explicitly displayed. Once the sale is over, the word "sale" can no longer be used. However, it is possible to speak of discounts, markdowns or destocking. This season must also be preceded or accompanied by advertising for sales operations. The customer must be able to distinguish between discounted and non-discounted products without difficulty. During the sales period, resale at a loss is exceptionally authorized. Generally speaking, sales are a very popular time of year, so don't hesitate to take advantage of them at L'Exception.