3 ways to embrace the logo trend

LogoMania White Mountaineering

We give you advices to embrace the logo mania trend without going over the top.

Vintage is definitely one of the keywords of this summer. Indeed, if you are looking for a preppy outfit you can seek around 80s and find pop short sleeve shirts. If you are more into streetwear, 90s era is making its comeback. Thus, it seems impossible to miss out on the logoboom trend. The logo is everywhere, on every item, in every size.
The logo trend has made its comeback in 2017 thanks to newcomer designers - such as Gosha Rubchinskiy and Demna Gvasalia. With their creativity, the logo is assumed and even twisted. Thereby, the logotype embraces an almost kitsch position, a little bit bling bling. This is the end of the normcore wave; now we make fun of the logo!


Logomania Maison Kitsune

Sweatshirt: Maison Kitsuné

1. T-shirt / Sweatshirt

T-shirt or sweatshirt seem to be the easiest way to embrace the logo trend. To confirm the 90s spirit, wear your sweatshirt or your t-shirt a bit oversized. Thus, the item will become the main piece of your outfit. Most daring people will even multiply logos in the same outfit. Somehow, do not go too far: a pair of jeans and a plain color jacket will easily complete the outfit. Accessorize this latter and you are ready.

Dare the streetwear vibe thanks to Champion or Carhartt.
2. The accessory 

For the most defiant ones, the accessory will for sure appeal you. Indeed, you can easily make a nod to the logoboom trend thanks to a cap or even a bag pack. In a classic silhouette, the accessory will galvanize the outfit while it will put the icing on the top in a more elaborate outfit.

Browse our logo accessories with White Moutaineering, Commune de Paris ,
Logomania Kenzo

Backpack: Kenzo

Logomania Etudes

Chemise Etudes

3. High street

If you prefer staying discreet, you can find some brands which are reinterpreting the logo trend. The logo is is ingeniously twisted and the brand’s spirit is finely translated.

Brands such as Etudes or Editions MR will for sure appeal you thanks to their discreet logos.
Discover our logoboom selection to enhance your summer style.

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